Daniel Oyon, Professor of Management Control at HEC Lausanne, and graduate assistant Maël Schnegg have developed a free online course. Its goal: to help students and firms in this field and to share knowledge.
"Management Control": the terminology of this HEC Lausanne course may put off potential participants if they are unfamiliar with its content and concrete applications. It was on the basis of this observation, and in the realization that students would welcome support in this discipline, that Professor Daniel Oyon and Maël Schnegg launched an online course available on YouTube.
"I've always tried to illustrate my courses and make them accessible" explains Prof. Oyon. "We had a lot of fun producing this online course and I have high hopes that it will inspire the same level of enthusiasm among users."
The platform, developed with support from the UNIL Teaching Innovation Fund, in part reflects the course content of the second year Bachelor course and that of the Executive MBA at HEC Lausanne. It complements attendance-based teaching very well. The level of the online course is widely accessible - the aim being essentially to support students and to share knowledge, two different but complementary perspectives. It targets students at HEC Lausanne and those at other universities, as well as firms keen to learn how they can control their costs more effectively.
The course, inspired by the book* written by Daniel Oyon in collaboration with Professor Antonio Davila (IESE Barcelona) is divided into 10 chapters, each composed of 5 managerial concepts. A video illustrates each concept using a fictional scenario which could potentially unfold within a firm. This is followed by a knowledge test (quiz) which helps participants to consolidate what they have learned and, more importantly, become familiar with the studied concept. Lastly, a more theoretical video provides greater insight into the theoretical concept behind the studied scenario. To receive regular updates and downloads of new chapters, participants can follow the course on Facebook or YouTube.
*Davila Antonio and Daniel Oyon. Malea Fashion District: How Successful Managers Use Financial Information to Grow Organizations. Vease Edition 2012. 2nd Edition.